In an interview with BBC Carter Efe says he is stepping away from music, describing the industry as “very devilish” during a livestream.
The comedian cited pressure and negative experiences, despite earlier success with his viral hit song Machala.
Nigerian comedian and content creator Carter Efe has stirred conversations online after speaking about his decision to step away from music, describing the industry as “very devilish.”
The internet personality made the statement during a recent livestream, where he opened up about his struggles in the music business and the pressure that came with trying to build a music career.
His comments quickly started trending across X, TikTok, Instagram, and Facebook, with many Nigerians reacting to his emotional remarks.
What Did Carter Efe Say About The Music Industry?
During the livestream session, Carter Efe claimed that the music industry is filled with negativity and frustration. According to him, his experience in the industry changed the way he viewed fame and entertainment.
He stated that the music business is “very devilish,” a comment that immediately sparked debate online.
Many viewers interpreted his statement as a reflection of personal disappointment, especially after his attempts to transition from comedy and streaming into music.

Why Is Carter Efe Leaving Music?
Carter Efe suggested that stress, criticism, and negative experiences played a major role in his decision to quit music.
Over the past few years, he released several songs and collaborated with different artists while trying to establish himself as a musician. Even with some viral moments, he continued facing criticism from music fans online.
Some social media users often questioned his vocal ability and accused him of relying more on internet popularity than musical talent.
His recent comments now suggest that the pressure surrounding the industry may have become too much for him.
Did Carter Efe Ever Have A Successful Song?
Yes, Carter Efe gained major attention in the Nigerian music scene after releasing the viral hit song Machala, dedicated to Afrobeats superstar Wizkid.
The song became a social media sensation and dominated streaming platforms shortly after its release. Many fans saw the success of Machala as proof that Carter Efe could build a music career beyond comedy content.
The track also generated controversy at the time after it was briefly removed from streaming platforms due to reported issues linked to licensing and distribution.
How Did Nigerians React To Carter Efe’s Statement?
Social media reactions have been mixed since the video surfaced online.
Some fans sympathized with Carter Efe and said the entertainment industry can become emotionally draining, especially for creators dealing with constant online criticism.
Others argued that the music industry is highly competitive and not every viral entertainer can successfully transition into becoming a respected artist.
Several users also joked about the situation, turning his “very devilish” statement into memes and trending catchphrases.
Related: How Carter Efe Became One of Africa’s Biggest Streamers in Just a Few Months
Who Is Carter Efe?
Carter Efe is a Nigerian comedian, streamer, and social media personality known for his energetic online content and viral comedy videos.
He rose to fame through skits and livestream sessions before entering the music scene. His popularity grew even bigger after the release of Machala, which became one of the most talked-about Nigerian internet songs at the time.
Over the years, Carter Efe has remained one of the most controversial and discussed online entertainers in Nigeria.
Is Carter Efe Completely Done With Music?
At the moment, Carter Efe has not officially confirmed whether his exit from music is permanent.
Many fans believe his comments may have been made out of frustration and emotional exhaustion. Others think he may focus fully on comedy, livestreaming, and content creation moving forward.
Since internet personalities often return to music after taking breaks, some followers believe Carter Efe could still release songs in the future.
Frequently Asked Questions
Why did Carter Efe leave music?
He suggested that negative experiences, pressure, and frustration in the industry contributed to his decision.
What did Carter Efe call the music industry?
He described the music industry as “very devilish” during a livestream session.
What is Carter Efe’s biggest song?
His most popular song remains Machala, the viral track inspired by Wizkid.
Is Carter Efe still making music?
He has hinted at stepping away from music, though there is no official confirmation that he has retired permanently.
Reported by Anything Celebrity – Nigeria’s hub for entertainment gist and celebrity updates.
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